- Understanding of
key strategic business information
- Positive opinions about
the business's strategies, objectives and
processes
- Most employees behaving
on-strategy
|
- Strategic literacy goals
and objectives are written into the communications
department's plan as well as general descriptions
for the strategic Body of Knowledge (BOK).
|
| Qualitative
research, focus groups with managers, conducted
to get responses to the first quarter's Managers'
Meeting and print communications as they relate
to strategic business information. Modifications
are made in media content and Managers' Meeting
content and format. |
| Quantitative
research, a Strategic Literacy baseline survey,
is conducted among attendees of the Managers'
Meetings to determine their Strategic Literacy
levels. |
| Quantitative
research, a Strategic Literacy baseline survey,
is conducted among all employees of the company
to determine their Strategic Literacy levels. |