|
|
 |
|
A Sampling of Clients'
Post-Meeting Return on Event |
 |
GuideStar's Meeting Productivity Process (MPP)
consistently produces outstanding results for meeting managers
in a broad range of industries from financial services to healthcare,
from telecommunications to auto manufacturers, from copier marketers
to computer companies and many more.
- 52% of attending
insurance brokers placed new business totaling over $50
million in new property-casualty premium income.
- 108% increase from pre-meeting to post-meeting
in auto dealers' investment intentions in new product line.
- 98% of attending copier dealers signed
up for first annual purchasing agreement with a 10% annual
volume increase commitment.
- 76% of attending copier dealers
changed their commitment and investment levels at the meeting.
- A 48% increase in employees' confidence
(from 60% pre-event to 89% post-event) in their regional telephone
company's future plus a 110% increase (from 40% pre-event
to 84% post-event) in confidence in their personal future and
a 130% increase (from 37% pre-event to 85% post event)
regarding their commitment to being more competitive.
- A national real estate brokerage franchise
organization decided to reinvest in its "Chairman's
Circle" recognition event instead of scrapping it because
of its high value to franchisees.
- A leading business travel and credit card
company completely changed the character and focus of their
national sales meeting and achieved their highest levels of
attendee satisfaction on record. 89% of attendees stated
that the meeting was effective in increasing their ability to
compete and in providing a highly motivational experience while
93% were satisfied with the relevance of the executive
presentations.
- 71% increase in pharmaceutical sales
people's confidence in meeting/exceeding their objectives for
next year.
- 340% increase in the number of attendees
who were confident the organization was moving in the right
direction.
- 150% increase in those who were
satisfied with morale.
- 162% increase in those who were
satisfied with the marketing department's performance.
- A leading pharmaceutical manufacturer decided
to reconsider a number of expensive, time-consuming meeting
elements instead of automatically programming them into their
meetings for next year.
- 107% increase in distributor satisfaction
that the company and the distributor network are a unified team
moving in one direction together, 101% increase in satisfaction
that recent changes strengthens their ability to grow the brand's
business- and 138% increase in their positive perception
of the company's product marketing
|
 |