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GuideStar Services:
We will work closely with you in designing your
e-Survey. Then we will conduct the survey and provide custom reports to your satisfaction.
Working together, we will achieve your objectives for a successful e-Survey.
Pre-Survey -
- Assistance with definition of survey goals,
objectives and measurement items
- Conduct of telephone interviews and
Tele-focus groups to surface needs, preferences, perceptions and opinions of the groups to
be surveyed or tested.
- Design of simple and complex stratified
survey samples
- Survey questionnaire design and question
writing
- Knowledge test design and writing of test
questions
- Design and development of an interactive
html e-Survey questionnaire for web-based or e-mail surveys
- Assistance with pre-survey communications
and building response rates
Data Collection-
- Hosting and management of password-protected
web-based surveys
- Distribution of e-mail surveys and survey
communications
- On-line 24/7 availability of accumulating
survey data
- Receipt of respondents' e-mail data files
and building of databases
- Tracking of responses by segment
Report Preparation -
- Database management in Microsoft Access and
SPSS
- Statistical Analysis procedures in SPSS
- Data table and Data Graph Reports
- Coding, tabulating and frequency reporting
of open-end responses
- Verbatim by question and segment
- Written Key Findings and Executive Briefing
Reports
Copyright
2003, GuideStar Communications. All rights reserved.
For more information, contact:
Ira Kerns
Phone: 212-426-2333
Fax: 212-427-7514
e-mail:
info@guidestarco.com
GuideStar Communications, 305 E. 86th.
Street, New York, NY 10028
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Examine the DNA of 21st century organizational communications.
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